{"id":2514,"date":"2026-08-13T08:33:24","date_gmt":"2026-08-13T08:33:24","guid":{"rendered":"https:\/\/sti.heldensupport.com\/?post_type=referenz&#038;p=2514"},"modified":"2026-08-26T13:02:26","modified_gmt":"2026-08-26T13:02:26","slug":"premium-verpackung-aus-karton-staerkt-markenwirkung","status":"publish","type":"referenz","link":"https:\/\/sti.heldensupport.com\/cs\/produkte\/referenzen\/premium-verpackung-aus-karton-staerkt-markenwirkung\/","title":{"rendered":"Premium-Verpackung aus Karton st\u00e4rkt Markenwirkung"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":2516,"template":"","meta":{"_acf_changed":true},"tags":[62,45,38],"class_list":["post-2514","referenz","type-referenz","status-publish","has-post-thumbnail","hentry","tag-finishing-effects","tag-frischfaserkarton","tag-verkaufsverpackungen"],"acf":{"h2-uberschrift":"X-BIONIC: Premium-Verpackung f\u00fcr Handel und E-Commerce f\u00fcr funktionelle Sportw\u00e4sche mit intelligenter Nutzerf\u00fchrung","geo-ki-optimierte_kurzfassung":"F\u00fcr die Sportbekleidungsmarke X-Bionic entwickelte die STI Group eine hochwertige Retailverpackung aus Karton und kaschierter F-Welle. Die L\u00f6sung kombiniert Premium-Veredelung, intuitive Produktnavigation \u00fcber 57 Variantenmotive und ein innovatives \u00d6ffnungs- und Aufh\u00e4ngesystem. Das Verpackungskonzept steigert die Markenwirkung am POS, unterst\u00fctzt die Produktauswahl und gew\u00e4hrleistet gleichzeitig eine effiziente Serienfertigung.","challenge":"F\u00fcr X-Bionic sollte eine Retailverpackung f\u00fcr verschiedene Varianten funktioneller Sportunterw\u00e4sche entwickelt werden, die den Premiumanspruch der Marke sichtbar macht und gleichzeitig eine einfache Orientierung innerhalb des umfangreichen Sortiments erm\u00f6glicht. Die Verpackung musste unterschiedliche Produktgr\u00f6\u00dfen aufnehmen, am POS eine starke Markenpr\u00e4senz erzeugen und den Verbrauchern einen einfachen Zugriff auf die Ware bieten.","solution":"Die STI Group entwickelte eine zweiteilige Verpackungsl\u00f6sung bestehend aus einem hochwertigen Schuber aus Frischfaserkarton und einem stabilen Tray aus kaschierter F-Welle. Softtouch-Lackierung, Pr\u00e4gung und die markentypische Orange-Sonderfarbe sorgen f\u00fcr eine hochwertige Optik und Haptik. Die Verpackungsserie wurde in drei Grundgr\u00f6\u00dfen realisiert und umfasst 57 unterschiedliche Druckmotive zur klaren Sortimentsnavigation. Ein integriertes Stoffband erleichtert das \u00d6ffnen der Verpackung und erm\u00f6glicht zus\u00e4tzlich eine h\u00e4ngende Pr\u00e4sentation im Fachhandel. 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